Grit — Beauty 

Grit: Good Beauty 

Grit: Good Beauty 

Brand Identity + 

Packaging + 

Art Direction

Grit Beauty is a makeup company that is environmentally conscious while still creating bold and colorful products for creative people. The color, type, and logo are bold and gritty, to stand out from other makeup brands. Sustainability, inspiration and inclusion are major themes driving the brand. Grit beauty is good for your face and good for your earth.

Grit Beauty is a makeup company that is environmentally conscious while still creating bold and colorful products for creative people. The color, type, and logo are bold and gritty, to stand out from other makeup brands. Sustainability, inspiration and inclusion are major themes driving the brand. Grit beauty is good for your face and good for your earth.

grit for port + web-01
grit7
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Processed with VSCO with l12 preset
grit6_edit
Processed with VSCO with l12 preset
grit socialsss mockup
Processed with VSCO with l12 preset
grit for port + web-02
grit for port + web-05
grit for port + web-04

Credits

Photography — Lauren Hakmiller