Grounded Coffee
Branding +
Social Media
Grounded Coffee is the downstairs Coffee Shop below Henry's Upstairs. The branding is the lighter and brighter reflection of The Upstairs bar. The space is mostly white and black with lots of texture and pockets of pops of color.
Instagram — @groundedcoffeelfk
Grounded Coffee is connected to an upstairs Bar, Henry's Upstairs, under the same ownership. The branding for each businesss are opposites, dark and colorful vs. light and bright, while still being cohesive using the same typeface and graphic style across collateral.
